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MLRA Inks Deal With RaceON As “Official Streaming Partner”

Nevada, Missouri (February 10, 2026) – The Midwest Latemodel Racing Association(MLRA) is excited to announce a new online Broadcasting & Marketing platform partnership with RaceON for the 2026 racing season. RaceON will serve as the “Official Streaming Partner” of the MLRA, bringing fans all of the series’ action from the drop of the green flag to the checkered and beyond.
“We are excited to announce this partnership with RaceON for 2026. First and
foremost, we want the fans to come out in person and support the tracks that host our events. But with a schedule stretching from Iowa and Illinois down to tracks in Missouri and Oklahoma we wanted to make sure our fans always have a way to catch the action no matter where we are,” explained MLRA Series Director and Owner Ernie Leftwich.
In 2025, RaceON brought fans up close to the action at 37 different venues, showcasing 341 events, with over 400 events projected for the upcoming season. With the addition of the MLRA and other new series announcements yet to come, RaceON is looking to well surpass those statistics from a year ago, offering even more value to race fans, and especially fans of Late Model racing.
“RaceON is an established streaming provider who not only produces a quality
broadcast for the viewers, but they recognize the value in marketing and promoting the events that they stream which then helps provide even more growth for the sport, tracks, series, and for our drivers,” concluded Leftwich.
RaceON will stream the entire MLRA schedule beginning with the March 13th
– 14th season opener at the Springfield Raceway, through the championship finale on November 7th, at the I-55 Federated Auto Parts Raceway. The lone exception for 2026 will be when the series visits the Lucas Oil Speedway on April 10th – 11th for the Spring Nationals, due to prior contractual obligations.
Details on membership packages for MLRA fans can be found at. https://watch.raceon.com/pages/mlra. Multiple options are available with each offering a free 7-day trial starting with a Monthly option for only $39.99 plus tax. A 3-month package runs just $95.98 (save 20%), or an Annual package for $329.99 (save 31%).
Each package includes an All-Access Pass to all LIVE RaceON broadcast, anytime replays of completed events, as well as behind the scenes and other exclusive content, interviews, podcast, and more.
“In working with Ernie, we agree that we need a successful event at the race track, because that’s where people fall in love with it and want to follow along. So, then when you travel down the road that’s where they are going to want to watch,” explains RaceON Business Development Director Aaron Brungot. “What we are really excited about is getting the word out about the MLRA and working with these race tracks to have successful events.”
How to Watch: RaceON can be found online at www.raceon.com . In addition, fans can download the RaceON Mobile App from all major platforms including Google Play, App Store, firetv, ROKU, and more. Enjoy all of the action from your computer, tablet, smart tv, or on your smartphone anywhere in the world.
About RaceON: RaceON (formerly RaceON Texas) is a premier digital broadcasting and marketing platform dedicated to covering local and regional dirt track racing since 2020. It offers live, high-definition streaming, on-demand replays, and exclusive behind the-scenes content. RaceON focuses on boosting the racing industry through enhanced promotion and communication of their events, series, race tracks, and drivers.
Be sure to "Like" and follow the series Facebook page, MLRA · Midwest Latemodel Racing Association for the latest updates.

CONTACT:
Ernie Leftwich
MLRA Midwest LateModel Racing Association
Series Director/Owner
Mobile: (417) 309-3509
E-Mail: Ernie.Leftwich@gmail.com

2026 MLRA Marketing Partners:
Hoosier Tire Midwest, Midwest Sheetmetal, Premier Flatwork, RaceON.com,
Sancrest Trailer Sales, Allgaier Performance, Wehrs Machine, Rugged Radi

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